BWSR Academy Communication Resources

Thank you for attending my presentation, “Choosing the Right Medium for the Right Message!” I’ve created this page so you can find and download the resources I discussed during my session. Please note that I will remove this web page on Wednesday, November 27. You may want to download and/or bookmark any of the resources on this page before then.

— Nick Busse, Communications Principal

Disclaimer: Please note that the MWMO does not endorse products or services. All links to third-party websites are provided solely for reference and/or as examples.

Presentation Materials

• Choosing the Right Medium for the Right Message – MWMO Presentation Slides (PDF)

Templates

• Communication Plan Template – Mississippi Watershed Management Organization (DOCX)
• Communications Strategy Template – Delaware Department of Human Resources (PDF)

Communications Planning Guides and Tools

• How To Create A Communications Plan in 12 Steps (CoSchedule blog post)
• How to Create a Communication Plan (WikiHow)
• Developing an Plan for Communication (University of Kansas)

Social Media Demographics and Best Practices

• Social Media Demographics (Sprout Social blog post)
• Best Times to Post on Social Media (Sprout Social blog post)

Social Media Scheduling Tools

• Coschedule
• Sprout Social
• Hootsuite

Website Tools

• OptimalWorkshop — User research tools to help you design your website’s navigation menu
• Monsido — Scans your site to look for broken links, misspellings, accessibility problems, etc.
• Siteimprove — Everything Monsido does, plus some extras

Email Marketing Platforms

• Granicus (aka GovDelivery)
• MailChimp
• MailJet

Free Stock Photos

• Pixabay
• Pxhere
• Unsplash
• MWMO on Flickr*
• MPCA on Flickr*

*Please credit any photos used to the appropriate agency. Only used photos marked as being licensed through Creative Commons.